Most text services focus on “blasting out” texts without people being able to text back.  This type of text marketing works well, but texting is very personal and some people don’t respond well when it’s not a personal text.  When the text comes from other texting services, it appears as a mass text, which was not written by a person. When it’s not a real number and the format is odd, the text loses its power.  Texting Base allows you to bi-directionally communicate personally in large group messages without the text ever feeling like “SPAM” to the recipient.